Case Study: Campofrio Food Group achieves unified global KPIs and mobile executive dashboards with MicroStrategy

Campofrio - Customer Case Study

Campofrio Food Group, formed by the merger of Campofrio Spain and the Smithfield group, is the largest meat processing company in Europe with operations across Europe and the US. After the merger the company needed to move from country-based silos to a unified global perspective, consolidate IT and finance resources, reduce costs, and give executives a common set of key performance indicators for faster, coordinated decision-making.

Campofrio implemented MicroStrategy as its BI platform and developed a mobile Corporate Analysis iPad app called "Spider" to deliver global dashboards and KPIs across sales, marketing, sourcing, manufacturing, HR and finance. The solution created a single version of the truth, improved executive visibility and interactivity, accelerated time-to-market and daily decision-making, and is being expanded to more users with additional real-time metrics.

Campofrio

Gonzalo Martinez Olea

Director of Corporate Applications