Case Study: Leading Healthcare Providers achieve higher patient acquisition, physician referrals and campaign response rates with Strata Company

Patient Acquisition through New Mover Marketing

Leading Healthcare Providers, a prominent and growing healthcare provider in Southeast Pennsylvania, sought a more targeted way to improve marketing performance—specifically to drive physician referrals, boost ongoing patient engagement, and raise campaign response rates. They partnered with Strata Company to deploy a patient acquisition strategy centered on New Mover Marketing.

Strata Company implemented targeted New Mover Marketing outreach to recent household movers, aligning creative and channel delivery to encourage referrals and sustained engagement. The program produced measurable improvements for Leading Healthcare Providers, including higher campaign response rates and increased physician referral volume, strengthening patient acquisition and retention.