Case Study: BBVA achieves market-leading PFM and award-winning mobile banking with Strands' Bconomy

A Strands Case Study

Preview of the BBVA Case Study

BBVA - Customer Case Study

BBVA, the multinational Spanish banking group, partnered with Strands to deliver a personal finance management (PFM) solution—Bconomy, the Everyday money manager. Tasked with pioneering and continuously improving a comprehensive, easy-to-use money management tool across web and mobile, BBVA launched Europe’s first PFM in 2008 and pursued a 2016 upgrade to maintain digital leadership.

Strands implemented its PFM platform to power BBVA’s Mi Día a Día, enabling clear income and expense categorization with subcategories and seamless access via bbva.es and the mobile app. The solution modernized the user experience and helped BBVA retain top industry recognition—being named the most recognized mobile banking application globally for two consecutive years by Forrester.


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