Case Study: New City Moving achieves 1,600% keyword visibility growth and 81% more leads with Straight North SEO

New City Moving boosts keyword visibility 1,600% with Straight North

New City Moving, a Chicago-based relocation services company, partnered with the digital marketing agency Straight North. Their initial challenge was to achieve top search engine rankings for highly competitive keywords like "Chicago movers." After successfully achieving this, their challenge evolved to focus on generating a higher volume of qualified leads to support business growth.

Straight North implemented a strategic SEO solution that included hyper-local link building, creating targeted informational content, and optimizing key website pages. This strategy resulted in a massive 1,600% increase in keyword visibility and an 81% growth in total leads for New City Moving. The successful campaign significantly scaled their operations and culminated in the company's successful acquisition by a private equity firm.

New City Moving