Case Study: Parks Canada enhances visitor experiences with STQRY Apps

Lessons from the US Forest Service & Parks Canada

Parks Canada faced the challenge of meeting a massive increase in visitor demand for self-guided mobile experiences. They needed a platform to create content efficiently without extensive coding, while also meeting strict bilingual and accessibility requirements. They selected STQRY Apps as their solution to rebuild their national park application.

The STQRY platform allowed Parks Canada to focus on content creation over coding, transferring existing tours and creating new ones. The solution enabled a phased rollout, including a pilot for a national app portal that consolidates park information and booking links. While specific metrics are not provided, the implementation successfully streamlined their content creation process and enhanced the visitor experience with engaging, accessible tours.

Parks Canada

Valérie Chartrand

Senior New Media Analyst