Case Study: Cherry Hills Community Church creates a hands-free Christmas lights audio tour with STQRY

Cherry Hills Community Church's Christmas Lights for a Cause

Cherry Hills Community Church faced a challenge when adding an audio tour to their annual Christmas lights display. They needed an app from vendor STQRY to run completely hands-free for driver safety, automatically playing content without any user interaction as visitors drove through the show.

STQRY implemented a custom solution that forced mobile devices to stay awake and used beacons to trigger the audio automatically. This hands-free experience was a success, with over 50,000 people enjoying the 2019 tour. The event also had a significant measurable impact, raising over $125,000 in donations to help eliminate local homelessness.

Cherry Hills Community Church

Chris Thomas

Lead on the LIGHT App Development Project