Case Study: HLB achieves 50% growth in annual conference attendance with Stova

Making the pivot from in-person to virtual, HLB was able to grow their annual conference by 50%

HLB is a global network of independent advisory and accounting firms operating in 158 countries. When the COVID-19 pandemic forced them to postpone their annual in-person Audit, Tax and Advisory Conference, they needed a cost-effective, easy-to-use virtual solution that wouldn’t require delegates to download multiple tools and that would provide hands-on support for their first virtual event.

Aventri provided an end-to-end Virtual Event Platform plus a dedicated Professional Services Project Manager who trained the HLB team, built the virtual environment, and supported live moderation and technical needs. The three-day conference featured 40 sessions, 400 registrants and speakers from 76 countries, amplified engagement with agenda, chat, Q&A and polling tools, and grew the annual event by 50%.

HLB

Susanna Spada

Operations Project Manager