Case Study: McArthurGlen scales localized content production with Storyteq

McArthurGlen scales content production with Storyteq and renders 6,500+ assets

McArthurGlen, a European developer of designer outlets, faced challenges in producing and localizing large volumes of content quickly due to limited production capabilities. This led to campaign delays and inconsistent branding across its diverse global markets. To address this, they turned to Storyteq and its Adaptation Studio.

By implementing Storyteq's platform, McArthurGlen replaced manual processes with pre-approved, adaptable templates. This solution allowed their teams to self-serve and quickly adapt content for different formats and regions, drastically reducing campaign timelines. The results were significant: Storyteq enabled the creation of over 6,500 assets and 49 dynamic templates, improving collaboration and allowing the company to deliver personalized, localized content at scale across eight global markets.

McArthurGlen