Case Study: Houston Methodist boosts living donor awareness with StoryTap

Houston Methodist shares 400+ living donor stories with StoryTap

Houston Methodist's JC Walter Jr. Transplant Center sought to amplify the personal stories of living kidney donors and recipients to break down barriers and misconceptions surrounding the transplant process. To address this challenge, they partnered with StoryTap, utilizing its video storytelling platform to collect authentic, unfiltered narratives.

Using StoryTap's user-friendly platform, Houston Methodist gathered over 400 videos in multiple languages from participants across the U.S. These powerful peer-to-peer stories were shared more than 1,000 times via social and email, helping to reduce fear and anxiety for those considering transplantation. The solution from StoryTap successfully provided clarity and hope, mobilizing families to step forward and equipping patients to make informed, life-changing decisions.

Houston Methodist