Case Study: Pluxee CZ boosts app engagement and user education with Storyly

Pluxee CZ boosts app engagement 2x with Storyly’s interactive Stories

Pluxee CZ, a leading employee benefits provider, faced challenges in educating its app users on the diverse range of available perks and increasing overall in-app engagement. To address this, they partnered with vendor Storyly to implement its interactive Stories platform.

Using Storyly, Pluxee CZ created targeted, social media-style stories that showcased partner offerings and educated users. This solution significantly boosted engagement, with approximately half of all app users now interacting with the stories. The campaign also achieved a 49% click-through rate, leading to more diversified usage of benefits.

Pluxee CZ