Case Study: Footasylum boosts engagement and conversion with Storyly

Footasylum boosts conversion 8% with Storyly

Footasylum, a British street and sports fashion retailer, faced challenges in translating their social media engagement to their own app and website, helping users navigate their catalog quickly, and deepening relationships with brand partners. They partnered with the vendor Storyly to address these issues using their Stories product.

Storyly's solution enabled Footasylum to deliver shoppable story content on their app and website. This provided a channel for exclusive content, streamlined product discovery, and offered premium placement for partner brands. The implementation led to measurable results including an 18% increase in homepage click-through rate, a 21% decrease in exits, and an 8% boost in conversion.

Footasylum