Case Study: Clube Giro boosts engagement and communication with Storyly

Clube Giro boosts engagement 37% with Storyly

Clube Giro, the loyalty program for Grupo JCA's bus companies in Brazil, faced challenges in effectively communicating with app users and explaining their new, complex loyalty program. They needed a way to grab user attention, reduce development effort for content creation, and onboard new users more smoothly. To address this, they turned to Storyly.

By implementing Storyly's full-screen stories, Clube Giro was able to create dynamic, attention-grabbing campaigns and simplify the explanation of their subscription plans. This solution led to significant measurable impacts, including a 37% average engagement rate, a 52% response rate, and a 65% story completion rate. Storyly successfully enhanced user engagement and streamlined communication for the loyalty program.

Clube Giro