Case Study: Froala achieves 208,374 impressions and 73% engagement with Storylane

How Froala got 208,374 impressions with 73% engagement rate

Froala, a SaaS web design company, wanted a better way to showcase its product and capture attention from website visitors. Using Storylane, the team built an interactive demo to help explain the product more clearly and improve engagement on the homepage.

Storylane helped Froala place the demo at the top of the homepage, focus on the most relevant features, refine the copy for each step, and link the CTA to the download page. The result was 208,374 impressions, a 73% engagement rate, 5x more leads, and 3x faster sales velocity, showing the strong impact of the Storylane demo on performance.

Froala

Mostafa Yousef

Technical PMM