Case Study: Digiexam achieves 11K demo views and 4-minute engagement with Storylane

How Digiexam achieved 11k demo views with an average engagement of 4 mins

Digiexam, an EdTech SaaS company based in Stockholm, wanted prospects to understand its product without having to commit to a trial. To support that goal, the company used Storylane’s interactive demo experience as part of its product-led growth strategy.

Using Storylane, Digiexam created an interactive product walkthrough that made early exploration more informative and low-commitment. The result was over 11,000 demo views, an average engagement time of 4 minutes, 5x more leads, and 3x faster sales velocity.

Digiexam

Niklas Borgström

Head of Marketing