Case Study: Enable.us drives prospect interest with Storylane

Enable.us drives prospect interest with Storylane

Enable.us, a buyer-centric enablement platform for marketing and sales teams, needed a better way to accelerate prospects through the buying journey and give buyers a clearer path through their collateral and conversations. The company turned to Storylane to create a more interactive product demo experience for its website.

Using Storylane, Enable.us quickly built an interactive product tour with the extension, checklist feature, iframe embed, and lead capture form integrated with HubSpot. In just two days, the team launched the demo on its website, and over the next two months it generated hundreds of prospect views, 5x more leads, and 3x sales velocity, while also providing valuable insight into which companies were evaluating the product.

Enable.us

Jinal Jhaveri

Enable.us