Case Study: WinWinner achieves streamlined content workflow and reaches more investors, saving 4 hours per campaign with StoryChief

WinWinner saves valuable time on crowdfunding campaigns and increases investments exponentially

WinWinner, a Belgian crowdlending platform that finances growing companies, struggled with a fragmented content process—using Google Docs and multiple tools made collaboration and distribution slow and inefficient. To centralize creation, collaboration and publishing they turned to StoryChief’s all‑in‑one content collaboration and publishing platform.

StoryChief implemented a single, centralized workflow with an automated content calendar, faster distribution and improved collaboration between the marketing team and guest writers. As a result, WinWinner now pushes out content faster, reaches more people (leading to more investors) and saves roughly four hours per campaign; with about five campaigns launched each week that equates to roughly 20 hours saved weekly.

WinWinner

Kasper Vancoppenolle

Partner/CMO