Case Study: Modo Energy achieves 3X lead generation growth with StoryChief

Modo Energy's lead generation and organic traffic skyrocketed with StoryChief

Modo Energy, a UK-based SaaS company providing data visualization, insights, and software for the energy industry, needed a better way to drive awareness and sales through content marketing. CTO Tim Overton said they only started seeing a real uplift once they began doing content marketing properly, and they turned to StoryChief to help manage their content pipeline more effectively.

With StoryChief, Modo Energy centralized content creation, collaboration, publishing, and social distribution in one easy-to-use platform, with strong UX, API integration, and seamless LinkedIn sharing. The results were significant: Modo Energy saw a 3x increase in lead generation, a 500% growth in LinkedIn presence and engagement, and noticeably more traffic from publishing content more regularly.

Modo Energy

Tim Overton

Chief Technology Officer