Case Study: Petersen Asphalt Research Conference streamlines event management with Storyblok

Petersen Asphalt Research Conference - Customer Case Study

Petersen Asphalt Research Conference (PARC) is a long-running industry event focused on advancing asphalt specification and performance. Its existing website was functional but needed better readability, faster performance, and improved back-end efficiency, especially for abstract submissions, sponsorship coordination, and event registration. PARC worked with Storyblok, alongside BizStream, to find a better fit for its needs.

Storyblok was implemented as the CMS for a new eCommerce site, integrated with Stripe for payments and built on Next.js and Gatsby. The result was a modern, fast, and easy-to-manage website that streamlined conference operations and removed the need for developers in day-to-day editing. With Storyblok, PARC gained a more economical and efficient digital experience for both administrators and event attendees.