Case Study: Kaleido streamlines global content management with Storyblok

How Kaleido switched from WordPress to Storyblok

Kaleido, the AI-powered company behind products like remove.bg, needed a more flexible way to manage its fast-growing marketing sites. Its WordPress setup limited customization, slowed content updates, and made localization and scaling difficult across multiple product websites and languages.

Kaleido switched to Storyblok as a centralized content management system for its product sites, using features like reusable blocks, the Visual Editor, user roles, REST API delivery, and multiple spaces for localized markets. With Storyblok, the team cut editing time in half, worked more independently from developers, and managed 3,600+ pages across 10 languages with improved site performance and easier global scaling.

Kaleido

Lavinia Rossi

Digital Marketing Specialist