Case Study: Fixfast boosts customer retention with Storyblok

Fixfast - Customer Case Study

Fixfast, a UK-based B2B brand specializing in building components, needed to modernize its digital infrastructure and replace an outdated CMS that limited functionality, slowed content management, and hurt user experience across its webshop, product pages, and Skills Hub. To support its growing content and complex product catalog, Fixfast turned to Storyblok.

Working with Storyblok and agency partner Unified, Fixfast implemented a headless setup centered on Storyblok, with Magento B2B, Hyvä, and Akeneo supporting the stack. The new site improved design consistency, streamlined content updates, and delivered a better omnichannel experience, resulting in a 39% increase in users, a 23% boost in customer retention, and a 57% rise in organic Google Search traffic.

Fixfast