Case Study: THE LÄND boosts traffic and creates a 3D government experience with Storyblok

A 3D website experience with Storyblok

THE LÄND, a campaign by the Baden-Württemberg Ministry in Germany, wanted to attract young people and international talent to the region with a more engaging approach than a typical municipal website. Working with Storyblok, the team needed a flexible, scalable, secure CMS that would support a bold digital experience without creating extra burden for content managers.

Storyblok helped power a headless, 3D website experience built with Three.js, Vue.js, and Nuxt.js, alongside Platform.sh and Cloudflare for scalable delivery. THE LÄND’s site saw an 1800% increase in traffic after launch, reached a 98% Lighthouse accessibility score, and supported personalized content, a webshop, and a B2B area for ongoing campaign growth.

THE LÄND

Martin Wenk

Client Service Director