Case Study: Circle Furniture achieves actionable business intelligence and streamlined delivery scheduling with STORIS

Circle Furniture - Customer Case Study

Circle Furniture is a three-generation, family‑owned New England retailer with seven Boston‑area locations and a high percentage of made‑to‑order products. Faced with legacy software that made it time‑consuming to turn raw data into actionable intelligence, the company needed better visibility into special orders, best‑selling styles, and more efficient delivery scheduling to support growth and customer experience.

Partnering with STORIS, Circle completed an As‑Is vs. Future‑State analysis, received hands‑on project management and training, and adopted tools like generic SKU logic, collections, merchandise status codes, and POS‑based delivery scheduling. STORIS’ Business Intelligence suite and Report Builder now deliver drill‑down analytics and tailored reports, improving merchandising decisions, streamlining deliveries, and giving Circle ongoing support and a channel to suggest product enhancements.

Circle Furniture

Jessica Tubman

Director of Business Development