Case Study: Furniture Mart USA achieves consistent retail traffic data across 50+ stores with Storetraffic

How Furniture MART USA smartly incorporates retail traffic data to make empowered business decisions. See why they count on Storetraffic's people counting solutions

Furniture Mart USA, a multi-location furniture retailer, faced a challenge with inconsistent and unreliable data from its previous people counting systems. This lack of accurate traffic data limited the company's confidence in key performance indicators, which were critical for making multimillion-dollar decisions regarding staffing and marketing spend. To solve this, they turned to Storetraffic for its retail traffic intelligence solution.

Storetraffic implemented its solution across the retailer's network, starting with approximately 40 stores and later expanding to over 50 locations. This deployment standardized traffic measurement and delivered consistent, trustworthy data. As a result, Furniture Mart USA gained the ability to confidently track year-over-year performance, align staffing with actual traffic, and evaluate marketing effectiveness, turning store visits into a dependable metric for strategic planning.

Furniture Mart

Erald Gjoni

Chief Technology Officer