Case Study: Syngenta digitizes B2B agri-sales with StoreHippo

Syngenta scales to 70+ distributor sub-stores across 9 states with StoreHippo

Syngenta, a major agriculture company in India, sought to digitally transform its traditional B2B sales and supply chain for agro products. The challenge was to build a sophisticated multi-vendor marketplace that could support hundreds of distributors with unique stores, streamline complex order routing, and provide mobile apps for farmers, distributors, and internal teams. They needed a flexible and scalable enterprise ecommerce solution from a vendor like StoreHippo to achieve this vision.

StoreHippo implemented its multi-vendor and Multistore® ecommerce solutions to create a distributor-based marketplace for Syngenta. This included building a multilingual website, three dedicated mobile apps, and a central dashboard for management. The solution automated order allocation and fulfillment processes. As a result, Syngenta successfully scaled its digital operations to over 70 distributor sub-stores across 9 Indian states, servicing 125+ districts and improving efficiency for farmers and its distributor network.

Syngenta