Case Study: Hero MotoCorp achieves nationwide dealer-powered D2C + B2B marketplace growth with StoreHippo

Hero MotoCorp serves 20,000+ PIN codes with StoreHippo

Hero MotoCorp, a major automobile manufacturer, faced the challenge of modernizing its legacy offline business and expanding its digital presence nationwide. Their existing Magento platform was outdated, lacked scalability, and could not support their goal of creating a dealer-powered B2B and D2C marketplace or integrate with the ONDC Network. They partnered with StoreHippo's Mystore platform to overcome these limitations.

StoreHippo provided a tailored multi-vendor marketplace solution that enabled Hero MotoCorp to seamlessly onboard its vast network of dealers. The implementation included a master catalog for hyperlocal product discovery, separate B2B and D2C substores, extensive customizations, and integration with the ONDC Network. This resulted in Hero MotoCorp servicing over 20,000 PIN codes and expanding its reach to cover 17 states with more than 20 sellers on its new platform.

Hero MotoCorp