Case Study: Reitmans Canada Ltd achieves omnichannel transformation and optimized store labor with StoreForce

Reitmans Uses StoreForce Tools to Become a More Omnichannel Business

Reitmans Canada Ltd, which operates the Reitmans, Penningtons and RW&CO. brands, needed to move from measuring performance by channel to a customer‑centric omnichannel model. To bridge in‑store and e‑commerce activity, Reitmans engaged StoreForce and its all‑in‑one workforce and store optimization tools, including the "Stores as Markets" approach, geolocated e‑comm sales and new KPI capabilities.

StoreForce implemented the "Stores as Markets" concept, credited online orders to store markets, and introduced KPIs like Available Capacity to optimize scheduling and fulfillment. These changes let Reitmans Canada Ltd better allocate labor, compensate associates for omni activity, and gain a holistic view of demand—improving fulfillment efficiency, operational performance and the overall customer experience.

Reitmans Canada Ltd

Lori Budgeon

Director of Sales & Operations