Storbie
12 Case Studies
Case Study: National Association of Boards of Pharmacy unlocks pharmacy advertising and payments with Storbie
A Storbie Case Study
National Association of Boards of Pharmacy unlocks 2 certification paths with Storbie
The National Association of Boards of Pharmacy (NABP) faced the challenge of helping legitimate online pharmacies overcome advertising barriers and payment processing issues imposed by major digital platforms and card networks. Without proper accreditation, pharmacies experienced ad rejections and transaction holds, hindering their growth and online reach. The vendor Storbie provided information and guidance on navigating this complex landscape.
Storbie detailed how NABP's own Digital Pharmacy Accreditation, alongside LegitScript certification, serves as a solution to verify a pharmacy's legitimacy. By obtaining these accreditations, pharmacies can unlock advertising on platforms like Google and stabilize card-not-present payments with Visa and Mastercard. This results in reduced transaction declines, smoother merchant account approvals, and stronger patient trust, allowing pharmacies to grow their online presence confidently. Storbie positions its pharmacy operating cloud as the supporting technology to streamline this process.
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