Case Study: CPG Brand achieves $522K in loyalty revenue with Stirista CDP

A CPG Brand generates $522K in revenue with Stirista

A CPG brand lacked a formal loyalty communication strategy, which led to customer friction, duplicate accounts, and financial liability. To address this, they partnered with Stirista to utilize its CDP capabilities and establish a structured email program.

Stirista implemented automated email campaigns powered by its CDP, including welcome, rewards milestone, and quarterly reminder messages that provided dynamic account details. This solution drove significant revenue, generating approximately $522,000 from 9,500 orders and successfully reducing operational issues for the CPG brand.