Case Study: Adidas creates a multi-country football content campaign with Stink Studios

Adidas - Customer Case Study

Adidas worked with Stink Studios and We Are Social in the months leading up to the UEFA Championships to produce multiple campaign assets across several European countries. The brief required content featuring some of Adidas’ biggest footballers, but with limited access to superstar talent.

Stink Studios used a nimble creative production approach, shooting 5 football elite players over three months with a small team on standby to film at short notice. For each player, the team developed film techniques to highlight a specific attribute or personality trait, then created a creative bible that Adidas agencies could use to replicate the approach with local talent assets.

Adidas