Case Study: BESTSELLER achieves an authentic Scandinavian in-store brand experience with Stingray Business

Bestseller - Customer Case Study

Bestseller needed an authentic Scandinavian in-store experience that would tell the brand’s story the minute shoppers walked in, and turned to Stingray Business to provide in-store music and the required AV systems while respecting the stores’ elegant, streamlined design.

Stingray Business created a custom BESTSELLER HOMME/FEMME music channel and supplied/install AV gear (as an official BOSE reseller), using store design plans to shape playlists; the solution launched across four store openings in under two months, delivers a full day of non-repeating music refreshed monthly with 10% new content, and was quickly tuned by Stingray Business to add higher-energy tracks during peak periods to reinforce the brand’s authentic, differentiated shopping experience.

Bestseller

Frank Rochetti

Director of Visual and Marketing