Stifel Marcin
101 Case Studies
A Stifel Marcin Case Study
The customer, SFC KOENIG, a leading global sealing and flow control manufacturer, faced the challenge of updating its brand positioning and increasing visibility in a competitive market. The vendor, Stifel Marcin, was engaged to develop and implement a comprehensive B2B integrated marketing campaign to address this challenge.
Stifel Marcin deployed an omni-channel solution that included marketing strategy, media buying, ad creation, SEO, content marketing, and video production. This approach successfully repositioned the company and communicated its key product benefits, resulting in a measurable reduction in bounce rate and an increase in goal completions for the campaign.