Stifel Marcin
101 Case Studies
A Stifel Marcin Case Study
Orange Research, a manufacturer of differential pressure and flow monitoring products, faced the challenge of showcasing its production capabilities to a wide range of customers who could not easily visit its plant in person. Stifel Marcin developed a B2B video marketing plan and produced a facility tour video to address this need.
Stifel Marcin created a strategic video that highlighted the company's processes and core brand themes, which was completed in a single day of filming. The solution became an enduring part of the marketing suite, used on social media, at trade shows, and on the company website. The video provided a virtual guided tour for distant customers and was relied on for digital marketing applications.