Case Study: Newcomb Spring achieves greater brand awareness and lead generation with Stifel Marcin’s B2B social media marketing strategy

Newcomb Spring grows brand awareness with Stifel Marcin across nine locations

Newcomb Spring, a leading North American manufacturer of custom springs and metal components, needed a strategic B2B social media marketing plan to grow connections, improve communications, and promote its brand across its nine locations. They partnered with the marketing agency Stifel Marcin to develop and implement this focused strategy.

Stifel Marcin created a comprehensive B2B social media marketing strategy for Newcomb Spring, which included developing KPIs, managing multiple social channels, and creating custom content, visuals, and videos aligned with an annual marketing calendar. The solution increased the manufacturer's platform reach and engagement, successfully promoting its brand benefits and supporting both workforce engagement and lead generation goals. Stifel Marcin's efforts helped drive brand awareness, loyalty, and sales success for the client.

Newcomb Spring