Case Study: LOCTITE achieves stronger B2B lead generation with Stifel Marcin's multi-channel marketing campaign

Loctite boosts leads QoQ with Stifel Marcin

Loctite, a leading industrial brand, faced the challenge of positioning its adhesives, sealants, and coatings in a competitive market to reach a diverse customer base. To build awareness and drive sales, they partnered with the vendor Stifel Marcin to develop and execute a B2B multi-channel marketing campaign.

Stifel Marcin implemented a comprehensive solution that included social media advertising, paid search, display ads, and optimized landing pages, all supported by granular targeting. This integrated approach resulted in a significant measurable impact, generating millions of brand impressions and delivering a 0% improvement in leads quarter-over-quarter alongside an increase in goal completions for the customer.

Loctite