Stifel Marcin
101 Case Studies
A Stifel Marcin Case Study
Centritec Seals, a manufacturer of innovative centrifugal seals, faced the challenge of building awareness for its highly specialized product, which was so unique that most potential customers did not know it existed. They partnered with the B2B marketing agency Stifel Marcin to leverage industrial search engine marketing to educate their audience and generate qualified leads.
Stifel Marcin implemented an integrated solution involving in-depth industry research, website development, paid search, and SEO to target long-tail keywords. This comprehensive strategy tripled the client's site traffic in the first quarter after launch. The campaign successfully built awareness, attained strong search positions, and generated qualified clicks for Centritec Seals.