Case Study: Peak Performance accelerates time-to-market and streamlines catalog production with Stibo Systems Product MDM

Peak Performance Excels at Seasonal Fashion Selling with Master Data Management

Peak Performance, a European alpine-inspired fashion retailer selling in 23+ countries through stores, ecommerce, wholesale and franchises, faced the typical seasonal-fashion challenge: rapid collection cycles, frequent style and asset changes, and fragmented product data across siloed systems. These information logistics issues risked inconsistent marketing and slower time-to-market across multiple languages and regions, making speed and accuracy critical to protect the brand and sell seasonal collections effectively.

By implementing Stibo Systems Product MDM as a central master-data hub, Peak Performance now automatically ingests, validates, enriches and distributes product information and assets to catalogs, webshops, POS and other touchpoints. The solution (implemented in six months) manages 300,000 photos and product records across seven languages, enables fast versioning for regional needs, and cut catalog production from weeks to days—improving efficiency, safeguarding brand consistency and accelerating the company’s digital transformation and omnichannel growth.

Peak Performance

Jesper Arvidsson

Marketing and eCommerce Director