Case Study: Mountain Equipment Co-op achieves ecommerce leadership and streamlined product management with Stibo Systems Product MDM

Becoming a Leader of Ecommerce With Product MDM

Mountain Equipment Co‑op (MEC) is a Canadian consumer cooperative and the country’s largest retailer for climbing, hiking and outdoor gear, serving 2.5 million members through stores, a catalog and ecommerce. MEC struggled with fragmented product information — translations, photos and catalog text lived in separate systems and new product updates went live only when a catalog was published a few times a year — making publishing slow, error‑prone and labor intensive.

MEC implemented Stibo Systems Product MDM (PIM) as a single, multilingual repository for product data and digital assets, integrating product management, merchandising and creative workflows (including Adobe InDesign). The solution streamlined publishing, improved consistency and asset handling, boosted employee productivity, reduced IT overhead, and enabled faster, more accurate updates to the website and catalog, helping MEC maintain its ecommerce leadership.

Mountain Equipment Co-op

Bob Hermanutz

Internet Development Manager