Sterling Communications
33 Case Studies
A Sterling Communications Case Study
Sterling Communications supported Halodi Robotics (now 1X), a Norwegian developer of AI-enabled humanoid robots, as it sought to build market visibility ahead of expanding into North America's commercial security and healthtech markets. The key challenge was to establish the company as a credible entrant and lay the groundwork for broader product deployment.
The solution from Sterling Communications involved revamping core messaging, creating website and blog content, and executing a targeted tech PR push. This included securing a cover story and media coverage around a major distribution deal, placing executive thought leadership, and preparing award submissions. As a result, Sterling helped generate 18 pieces of coverage, one cover story, and several articles, successfully raising Halodi's profile in the North American market.