Case Study: Cloudticity boosts healthcare IT visibility with Sterling Communications

Cloudticity earns 140 media mentions with Sterling Communications

Cloudticity, a healthcare-focused managed-service provider, sought to significantly increase its industry visibility and share-of-voice. The company engaged vendor Sterling Communications to execute a targeted PR strategy to meet this challenge.

Sterling Communications implemented a campaign that highlighted Cloudticity's groundbreaking work, including its role in building the first U.S. COVID-19 data registry. The solution involved securing media placements, CEO-bylined articles, and prestigious award submissions. The results were substantial, including over 140 media mentions, placement on Fast Company’s Most Innovative Teams list, and nine major industry awards in a single year, successfully positioning the CEO as a thought leader.

Cloudticity