Stensul
31 Case Studies
A Stensul Case Study
Technology Company, a financial information and business media firm that delivers up-to-the-second market data and news, was spending 2–3 days creating emails because HTML coding in their Eloqua ESP and a manual approval process required multiple developer-driven revisions. They engaged stensul to remove developer dependency and speed up email production.
stensul provided a self-service email creation solution that empowered marketers to build and iterate on campaigns without developer handoffs, dramatically reducing review cycles. The result: 144x faster email creation, a 2x increase in email volume (emails doubled) and most emails completed in 30 minutes or less, eliminating the previous multi-day turnaround.
Technology Company