Case Study: Urban Chestnut builds a standout craft beer brand with Stealth Creative

Urban Chestnut grows craft beer brand over 10+ years with Stealth Creative

Stealth Creative has been the branding and design partner for Urban Chestnut, a St. Louis-based craft brewery, since its inception in 2011. The initial challenge was to build a distinct, shelf-popping brand identity that balanced modern appeal with a clear nod to brewing tradition, ultimately helping the new brewery stand out in a competitive market.

The solution from Stealth Creative was the creation of two distinct product lines, Reverence and Revolution, each with its own design language. They subsequently evolved the packaging to a cleaner, more modern look as the brand matured. Stealth Creative also developed standout designs for new product lines like Urban Seltzer and guided successful partnerships with local and corporate entities. As a result, Stealth Creative has been integral in growing Urban Chestnut into one of the region's premier craft breweries over more than a decade.

Urban Chestnut