Case Study: Coles Supermarkets achieves a 2.5% weekly ROI lift in confectionery and snacking with StayinFront BRING FRONT 20:20

Distinguished FMCG Retailing Company - Customer Case Study

The customer, a distinguished FMCG retailer, faced the challenge of measuring and improving its return on investment within the confectionery and snacking categories. To address this, they partnered with vendor StayinFront and implemented its 20:20 RDI scan data analytics solution.

StayinFront's solution involved analyzing weekly scan data and performing targeted interventions based on alerts. As a result, the test stores outperformed control stores by 2.5% each week. This performance translated to a potential annual revenue increase of over $7.2 million for the retailer, demonstrating a significant measurable impact from StayinFront's service.