Case Study: a large snack company achieves over 3x ROI with StayinFront TouchCG

a large snack company boosts ROI 3x with StayinFront

The Large Snack Company, a prominent CPG manufacturer in the UK, sought to optimize its field resources and measure the ROI of its field sales team on an ongoing basis. To address this challenge, they partnered with StayinFront and implemented the TouchCG solution.

StayinFront delivered a significant increase in ROI for the Large Snack Company, achieving over a threefold improvement. Their solution also reduced time spent on auditing by over 50% and helped inform a strategic review for optimal resource allocation. StayinFront assisted in shifting the company's culture to a laser-like focus on ROI.