Case Study: Buoy achieves 212% subscription revenue growth with Stay AI

Buoy’s Revenue Soars Over 200% in 90 Days After Switching to Stay Ai

Buoy, a company focused on healthy hydration supplements, sought to build its direct-to-consumer (DTC) presence and improve subscriber relationships after initial success on Amazon. The team needed a more sophisticated subscription solution with advanced retention tools that their previous apps lacked. They turned to vendor Stay AI to find a stronger platform to support their growth and reduce churn.

By implementing Stay AI's subscription and retention tools, including a self-service customer portal and the RetentionEngine for cancel surveys, Buoy was able to streamline operations and improve customer retention. This solution yielded significant measurable results: a 212% increase in total subscription revenue and a 4.5x increase in first-time subscription revenue within just 90 days, alongside a 24% decrease in subscriber churn.

Buoy

Cole Puchi

Chief Operating Officer and Co-Founder