Case Study: Jus-Rol boosts search visibility and recipe discovery with Statuo

Jus-Rol boosts organic visibility by 42% with Statuo

Jus-Rol, a baking products brand, needed a new website to reflect its refreshed brand identity and make its large library of recipes easier for users to navigate and use. The company approached Statuo to design and build a new digital experience that would protect its existing search equity and turn inspiration into practical cooking behavior.

Statuo implemented a user-focused solution, beginning with an SEO audit that informed a redesigned site with simplified navigation and features like Baker's Mode. The new site, built on Craft CMS, made content management efficient. As a result, Statuo's work increased the website's organic search visibility by over 40%, with impressions growing 42% and clicks increasing by 5% year-on-year.

Jus-Rol