Case Study: Telekom Deutschland saves 24,000+ research hours with Statista

Telekom Deutschland - Customer Case Study

The internal research team at Telekom Deutschland GmbH, a subsidiary of Deutsche Telekom AG, was overwhelmed by numerous data requests, leading to long response times and a lack of capacity for in-depth analysis. Employees were dependent on this team and lacked access to valid data to support their internal and consumer strategies. To address this challenge, they turned to the Statista platform.

Statista provided a self-service solution, granting all employees access to a wide range of data including dossiers, reports, and Consumer and Company Insights. This enabled staff to conduct their own research and support clients more effectively. By using Statista, Telekom employees saved over 24,000 hours of research time in 2022, allowing the company to use its resources more efficiently and build a trustworthy data foundation.

Telekom Deutschland

Marco Ottawa

Senior Expert Customer Insights