Case Study: i-dac Bangkok wins clients and builds smarter media plans with Statista

I-dac Bangkok wins client pitches with Statista and saves time on market research

i-dac Bangkok, a full-service digital agency in Thailand, faced challenges with fragmented and time-consuming research for its media planning. Before using Statista, the team relied on a mix of primary research and internet searches, leading to inconsistent data credibility and slower workflows. They needed a solution to provide a credible and efficient research foundation for their data-backed client recommendations.

By implementing the Statista market research platform, i-dac gained access to detailed and trustworthy data. This solution enabled the agency to build stronger assumptions, win a pitch for an automotive client with solid evidence, and save significant time in data gathering and presentation. The use of Statista boosted the agency's professionalism and allowed for more effective, data-driven media planning.

I-dac Bangkok