Case Study: Supervielle Group achieves a stronger, more unified culture with StarMeUp

Supervielle Group - Customer Case Study

The Supervielle Group, a rapidly growing financial company in Argentina, faced the challenge of unifying its culture and instilling a common set of core values across its employees following a period of aggressive expansion and acquisitions. Their HR leader sought a way to foster collaboration and make employees feel excited about the company's transformation, moving beyond a previously ineffective recognition program. They partnered with the vendor StarMeUp and adopted its platform to address this cultural need.

StarMeUp's solution provided a platform for real-time employee recognition, which was championed from the top levels of leadership, including the shareholder and CEO. Key initiatives like the "Table of Stars" event celebrated highly recognized employees and significantly boosted engagement. This strategy led to a 75% increase in recognition stars sent on the StarMeUp platform, with one event alone generating 2,500 stars in three months. The vendor's tool successfully provided visibility for employees across the organization, helping to build a more unified and passionate corporate culture.

Supervielle Group

Martín Migoya

CEO and Co-Founder