StarMeUp
10 Case Studies
A StarMeUp Case Study
The customer, Globant, faced a challenge of low employee engagement and a weak sense of belonging at its Lima office. This was evidenced by extremely low adoption rates of the vendor StarMeUp's culture platform, with nearly 50% of the 173 employees not using it for recognition.
StarMeUp's solution involved a creative, gamified culture plan. Key initiatives included office hashtag competitions, "Star Fridays" for recognition, and a buddy program for new hires. The results were significant, with #GlobantLima becoming the second most-used hashtag company-wide. StarMeUp's analytics showed a dramatic, measurable increase in employee connectivity and engagement, which was crucial for successfully integrating hundreds of new employees from an acquisition.
Iván Olivares
Globant