Case Study: Meltric enhances industrial product discovery and lead routing with Starkmedia’s Magento 2 web replatforming

Meltric streamlines industrial product discovery with Starkmedia

Meltric, a leading manufacturer of industrial plugs and receptacles and a subsidiary of Marechal Electric, partnered with the vendor Starkmedia to replatform its website. The challenge was to elevate the customer experience and strengthen Meltric's market position in North America with a more robust digital presence.

Starkmedia implemented a solution by migrating the site to the Magento 2 framework. This included creating a dynamic product catalog and selector, a streamlined quote request system, and integrating resources like technical literature and videos. The results were a more efficient purchasing journey, personalized customer engagement, and a holistic online environment that better supports both existing and potential clients.

Meltric